Announce the launch of Chang’s After Dark in Miami and provide an immersive, VIP experience for Miami’s top influential voices to experience P.F. Chang’s like never before.
P.F. Chang's goes from tired to edgy overnight
With the Help of Miami's Most Influential Tastemakers
Build intrigue with 40+ Miami foodie, nightlife, lifestyle influencers (and their guests) to tease out, attend, and share in the concept’s soft launch. Influencers were immersed in an alluring experience from pre-event swag boxes to a VIP event experience that they shared across social.
Awareness & Change
SHARE THIS CASE STUDY
LEARN HOW WE CREATE AWESOME
We’re experienced at making marketing memorable. Learn what our team does that’s different, learn how we dream big, and how we make those dreams into tall-tales that have legs.